progress...

So far we have got about an hour of footage! Most of it we filmed a few weeks ago, but more recently we have all decided that only some of it will be of good use e.g instrumental part (drums and guitar) so therefore we agreed to film more shots of each group member singing so we can use it as a split screen. Also to film a shot of the whole group singing together. At the moment we have filmed 3 of the group members and are missing the other member which we will do Thursday when we all have a free together.

At the moment we don't have much completed edited footage, this is due to the fact that we decided to re-film different parts so it looks more professional and also that every lesson not everyone is present which delays editing, decisions and filming.

Things we need to do next include filming Becca and the group together and then just edit and put everything in order.

analysis of a professional music video

I have decided to analise the professional music video "Cassie - is it you" to get an idea of all the different techniques that we could use in our music video to make it successful and look professional. This song is a different genre to the song we have chosen in our group but we can still get ideas to improve. This video is of the RnB genre.

This song is also one of the soundtracks to the recent film 'step up 2' which is a street dancing film so the genre of the song fits in with the film and although the lyrics from "is it you" doesn't really link into the film it still really works. During the video of this song, in parts it flashes to sequences in the film of step up 2 as the artist of "is it you" is in the film, so this music video demonstrates genre characteristics by flashing back to scenes in the film.

Although the lyrics of the song have no relation to the film as in the storyline of the film, in this music video they have used intertextual reference quite frequently, for example, there are flashback scenes in which the artist of "is it you" (who is also in the film) wants 'Chase' who is one of the main characters and so this fits in with the lyrics as they describe how she feels for 'Chase'. Therefore the lyrics fit in with the visuals. They have used clips from the film to show how the lyrics fit in with the visuals.

Apart from flashes of scenes from the film, there isn't really anything else happening in the video apart from 'Cassie' singing next to someone playing a piano, so there are no special effects or techniques used and the only narrative is when there are flashes back to the film. The music still plays during clips of in the film.

sorrrrry i really couldn't concentrate in the internet cafee :

Story Board

Today we have gone through the story board gathering up more idea's. Videos which we liked were:
Sugar babes - closer and Denial
Noah and the whale - 5 years time
and we will post these up later

Deadlines

Pitch: 10th Sept
Animatic: 19th Sept
Rough Cut: 10th Oct
Final Video: 7th Nov
Picture House Screening: 12th Nov
Writing Draft: 1st Dec..Complete TBC

Music Video Analysis

Papa Don't Preach- MADONNA



The narrative is about the story of a girl, her boyfriend and the girls father. The girl is pregnant and she is trying to tell her father.

The visual symbolism's are important as there is no verbal speech.

There are lots of transaction techniques used throughout the video 'Papa Don't Preach' for instance the break between Madonna singing and dancing is called a Loop construction.

The images go along with opening shots of different locations and are very narrative to the lyrics used in the song.

Group Members

Mara
Izzy
Hollie
Becca

We chose to have the track 'VOLCANO GIRLS' by the artist 'VERUCA SALT'.